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What Steps Can My Business Take
to Keep from Getting on Mailing Lists
in the First Place?
If you can prevent direct mailers from putting you or your business on their mailing list, you can reduce the amount of unwanted mail your business receives. Here are a few suggestions:
- Place some standard language on purchase orders, such as, "In the interests of reducing waste, please do not share this name or address with other mailers, through mail list sales or trades."
- Create a standard form for registrations for subscriptions, conferences, events, trainings, etc. Include a message such as, "Please do not share this name or address with other mailers."
- Make it a standard practice for employees at your company to ask businesses who they deal with not to share their names. Keep the power to choose which vendors you WANT to hear from.
- Ask your receptionist to screen callers who ask for your company's address, zip code, name of the senior buyer, etc. Some callers may have a good reason for seeking such information, but many just want to add your business to a mailing list. Tell them no thanks!
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