New logo is an image of civil rights leader

King County's new logoKing County had changed its logo to an original graphic image of civil rights leader and Nobel Peace Prize Laureate Rev. Dr. Martin Luther King Jr. The County Council approved the change from a gold crown to the image of Dr. King in a unanimous vote on March 12, 2007.

In February 2006 the County Council voted to replace the gold crown logo with an image of the county's namesake, Dr. King. A year-long collaborative process resulted in adoption of a new logo created by local graphic design team, Tony Gable Design Group. The county is using a low-cost, five-year transition to the new logo by using existing supplies before ordering new items, which will have the new logo.

Logo voters groupThe new logo is symbolic of the values of King County government and the people it serves. Dr. King is an international icon for justice, equality and peace. The new county logo will send an instant message about King County as a government and a society that value inclusion, diversity and excellence.

The change is part of a 20 year bi-partisan effort that began in 1986 when then county councilman Bruce Laing proposed the county's namesake be changed. The county was originally named in 1852 after Vice President William Rufus de Vane King, a slave owning advocate for the Fugitive Slave Act. Since the namesake change, numerous state and local elected and community leaders advocated for state ratification of the namesake change and county council approval of a logo change. In February 2006, the council approved legislation sponsored by County Council Chairman Larry Gossett to drop the gold crown and create an original graphic image of Dr. King.



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In the news

Watch the videos!

Larry Gossett and Ron SimsKing County interviewed 8 people instrumental in making this 20 year process possible. Watch interviews video with Executive Sims, Counsilmember Gossett, Reverend Sam McKinney, former County Councilmember Bruce Laing, Journalist Shelby Scates and key state legislators who helped in the 20 year effort to change the King County identity.

FAQ's

See answers to frequently asked questions about our new logo and the transition from the old logo in the FAQ section.